From the team behind Magazine B – the South Korean brand-documentary publication – Magazine C is a quarterly publication for furniture obsessives. Each edition is dedicated to a single chair, exploring the people, craft and stories behind 
a chosen design, starting with Jean Prouvé’s Standard chair, Thonet’s No. 14 and the Louis Ghost chair by Philippe Starck. Compact and sleek, the magazines have a considered aesthetic. A limited use of bright colours and crisp photography give the design a premium feel. Meanwhile, the familiar, neutral serif typeface of FK Roman Standard adds personality.

“Typography in general plays a central role in a magazine’s visual identity and editorial expression,” says editor in chief Minjung Kim. “It allows imagery of chairs and their surrounding contexts to be presented within a unified and coherent graphic framework.” A valuable contribution to design education, the magazine’s uniquely niche perspective offers a surprisingly diverse mix of content. From personal stories to lifestyle and architectural history, it successfully shows that there’s more to chairs than simply somewhere to sit – they can also be a lens on contemporary life.